Auto · Mobility · EV
Petrolheads, EV reviewers, bike vloggers and motoring journalists building India's loudest automobile audience.
India's automobile creator pool is no longer just about test drives. The current wave covers EV unboxings, range-anxiety road trips, two-wheeler commuter reviews, modification builds and dealership comparison reels. Below is the Influverse roster for brands launching cars, bikes, scooters, EVs, tyres, lubricants, accessories and insurance.
A representative sample — full vetted shortlists are shared in the campaign brief.
Throttle Bharat
820K@throttlebharat · Pune
Long-distance bike tourer and modification builder.
EV Diary India
310K@evdiary.in · Bengaluru
Daily-driver EV reviews and charging-network road tests.
Dashcam Delhi
1.2M@dashcam.delhi · Delhi
Daily commute reviews of new launches under ₹12L.
Scooter Amma
210K@scooter.amma · Chennai
Women-first scooter and EV reviews for tier-2 South India.
Torque Tales
560K@torque.tales · Mumbai
Premium SUV and luxury-sedan deep dives.
Rural Rides
440K@rural.rides · Indore
Tractor, pickup and rural-mobility reviews for Bharat.
Real campaign blueprints we've shipped in this vertical — connect, collaborate and create with us.
Why choose Mahindra Electric?
Long-form range test across Mumbai–Pune–Lonavala loop with charging-network walkthroughs.
Why choose Ather Energy?
Daily-commuter POV reels across 6 metros with comparison vs ICE scooters.
Why choose MRF Tyres?
Wet-tarmac stopping-distance challenge with auto journalists and modders.
Most launches run a 4-6 week creator window — week one for embargoed access, weeks 2-4 for organic publishing, week 5-6 for paid amplification and retargeting.
Yes — fleet pickup, insurance, fuel/charging, on-location producer and B-roll are part of the engagement when needed.
Share your brief and we'll send back a vetted roster of auto & mobility voices with rates, engagement and past-brand history in 48 hours.
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