Tier

Influencer Tier Calculator

Find out if a creator is Nano, Micro, Macro, Mega or Celebrity influencer.

Follower count

Nano · <10K

Micro · 10K–100K

Macro · 100K–500K

Mega · 500K–1M

Celebrity · 1M+

Tier

Micro

Typical ER 3–6%

Best ROI tier in India. High engagement, affordable, niche-relevant.

About the Influencer Tier Calculator

Find out if a creator is Nano, Micro, Macro, Mega or Celebrity influencer. The calculator runs instantly in your browser with no sign-up, so you can test several scenarios before a brand call or creator negotiation.

Benchmarks are based on Indian creator campaigns across nano (1K–10K), micro (10K–100K) and macro (100K–1M) tiers. Treat results as a planning guide, and combine them with audience quality checks, past brand work and content fit before you finalise a creator.